NAVIGATING ART, BUSINESS, PR & THE MEDIA

Presented by Media Experts Gayl Murphy & Roz Wolf

Successful entrepreneurs use a combination of business expertise, marketing know-how and savvy PR to make their businesses profitable.

Artists and creative types don't necessarily see themselves as entrepreneurs, because sometimes it's hard to know exactly how and where art and business come together. But, they do and when done effectively, the result is a killer combo you can take all the way to the bank!

Creative professionals; actors, musicians, writers, artists, dancers, models, directors, coaches, producers, sound-video engineers-and-crew, photographers, makeup, stylists, wardrobe, stand-up comedians, etc. all want to make a living doing what they love, and the first step to making your business prosper and grow is understanding that it’s a BUSINESS FIRST, and that you’re an ENTREPRENEUR!

As SHOWBIZ-PROS you want bookings!

As a SHOWBIZ-PRENEURS you must have the same money making, cost-effective business skills and strategies that every successful entrepreneur needs to compete (and win) in this hyper-competitive, fluid marketplace!

Some of the most powerful business and marketing skills for the entertainment industry are navigating the media, developing effective PR and creating outstanding messaging that "sticks" and "gets the word out" about who you are, what you do … and what's next?

This MEDIA & PR Seminar is A LUNCH-HOUR SPECIAL WORKSHOP, minus lunch. Targeted exclusively to Showbiz-Pros like YOU!

Become skilled at How-To: "MASTER THE ART OF MEETING THE MEDIA and CREATE GREAT PR!"

Specifically, here's what you'll learn:

• The 4 QUESTIONS you will always be asked at meetings and when talking to the MEDIA.
• Money making SOUNDBITES and PITCHES - why they're so important when the clock is ticking.
• How to translate your story into the LANGUAGE OF THE MEDIA so that it's “sticky” and “moves forward.”
• How you can turn your HOLIDAY CHIT-CHAT into Showbiz CHA-CHING.
• The art of successfully partnering with TV, radio, print and online press.
• Starting from Scratch: THE TRUTH ABOUT PR and what every Showbiz-preneur MUST KNOW about THE MEDIA.
• Real Stories and Case Studies from The PR Front Lines: Success stories to support your PR Push.
• What it takes to be PR WORTHY. THE 4 MOST SUCCESSFUL PR STRATEGIES you need so you become the story.
• WORKING ONLINE MEDIA: Creating your Personal PR Toolkit and How-To leverage your online presence.
• Tried and true PR Websites; The 5 BEST PR SITES to learn about journalists and what PR Pros think.
  

WHAT DO PREVIOUS ATTENDEES HAVE
TO SAY ABOUT THIS SEMINAR?

"Thank you for a fantastic seminar last night. I really walked away with new energy and purpose. It was really great. When I finish my novel I'll look you up for some coaching on pitching it! Thanks again." — Donna Powers, Writer

"I just wanted to drop a quick note of thanks - last night was informative and clarifying. Time Well Spent! Thanks, Steph ..." — Stephen Marsh Mastering

"Congrats on a great job last night. Very informative and I think everyone enjoyed it, I know I did!" —Victor Benoun, Author

DATE / TIME / LOCATION OF EVENT:

MEET YOUR SHOW-BIZ MEDIA EXPERTS:

GAYL MURPHY is an award-winning veteran Hollywood Correspondent, Media Coach & Consultant, Speaker and the Author of “Interview Tactics: How to Survive the Media without Getting Clobbered! The Insider's Guide to Giving a Killer Interview!”

As a frequent on-air correspondent and contributor to BBC Radio and TV, SKY News, E! Entertainment TV, The Reelz Channel, BigMediaUSA, ABC News and HollywoodToday.net among others, Gayl has personally interviewed over 14,000 celebrities and newsmakers - and she knows that working with the media is give-and-take and that “you've got to pitch it to promote it, so you can tell it to sell it!”

Gayl’s coaching media clients have included, The Walt Disney Co., Parsons, The X Prize Foundation, Giama Media, The Nederlander Co., Geffen Records, The Buck Inst. and NBC among others.

Gayl says, "YA GOTTA TELL IT TO SELL IT!" [VIDEO]

ROZ WOLF is a veteran PR professional. She’s been a team player with some of the most famous Hollywood PR firms, including Levine/Schneider and Rogers & Cowan where she worked with corporate and entertainment accounts including: Oscar winning campaigns (“Driving Miss Daisy,”) Jack In The Box, The Three Stooges and Tony LaRussa (Manager of the St. Louis Cardinals Baseball team) plus, numerous self-help experts and lifestyle authors.

Roz is VP of Media Development at The Producers Lab in LA. She works with President, songwriter/producer Richard Wolf to develop new media strategies and maintain public relations for the company.

Current consulting clients include comedy clubs, authors, luxury products, artists, musicians, celebrities and entrepreneurs. As a consultant, she develops successful PR strategies that enable her clients to find their own PR hook, develop media contacts, and create new forms of consumer awareness using traditional PR, online outlets and social networking.

REGISTER NOW FOR THIS TRAINING EVENT: