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Tag Archives: HARO

8 Pitching Tips To Help A Reporter Out

Recently I was asked about the best ways to pitch “Help A Reporter Out”, otherwise known as HARO. My first thought was, you’ve got to have a relevant and timely pitch BEFORE you can “wow” the media, or any gatekeeper, to get them fired up about who you are and what you’re selling These are my 8 killer Interview Tactics! for pitching the media, or any gate keeper, as you gear up to tell the world about…

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9 Killer Interview Tactics for Pitching YOU and Your Business!

Does this describe you? You’re an expert, author, speaker, CEO, showbiz pro, creative-entrepreneur, speaker – who charges a fee for providing a product, service, content or consultation in a particular industry or field? Someone with a good deal of firsthand knowledge, experience, training, or experience in a particular field or activity? If it is, then you need to get the word out! By using media, you get to tell the world who you are, what…

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What Sells in the Media is YOU!

“The difference between the almost right word and the right word is the difference between the lightening bug and the lightening.” ~ Mark Twain Too true, especially when it’s you choosing the words that best describe you and your business. If you’re not specific, you’re just not on the radar. In this over-saturated media world, with it’s hundreds of ways of saying, “Can you hear me now?” – we live and die by what we say.…

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I Want Kim Kardashian’s PR!

Getting media hits isn’t exclusive to Hollywood’s rich and famous. I’m not going to lie, “The Kim Kardashian Media Machine” has done an astronomical job of getting the word out to every media outlet on planet earth about their Kim; where she is, what’s she up to and what’s next. As an entrepreneur growing my own business, I can’t help feeling a bit envious of the incredible job they’ve done – and asking myself, how…

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