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Welcome To GAYL MURPHY’S InterviewTactics.com …



ATTENTION: Authors, Musicians, Executives, Celebrities, Actors, Speakers, CEO’s, Experts,
Start Ups, Talk Show Guests, Coaches, Designers, Artists, Entrepreneurs, Engineers, Athletes, Record Labels,
Scientists, Publicists, Politicians, Crowdfunders, Filmmakers, Models and Web Celebs! Listen up!
 

 From: Gayl Murphy is “The Celebritizer!” in Hollywood, CA. USA

Dear Current & Future Media Star,

Are you pitching, or promoting a new company, product, service, business, book, movie, website, startup, CD, seminar, video, DVD, job promotion, innovative design or invention you want to tell the world about it? What a great position to be in. BRING ON THE MEDIA! 


READ WHAT PEOPLE ARE SAYING ABOUT INTERVIEW TACTICS!

Are you ready to take it to the next level? Are you ready to “network it” or “pitch the media” so you take advantage of all the free publicity and chatter about you? Are you ready for your TV, radio, print, online, face time and real time interviews and meetings? Sure you are … NOT!!!

If you’re a CEO, showbiz pro, author, expert, entrepreneur, webceleb, techceleb, or creative business decision-maker, then you know you might as well be putting your head in the lion’s mouth when it comes to talking to the media, using social media or networking with important decision makers.

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Johnny Depp & Gayl Murphy

Gayl Murphy and Johnny Depp and Gayl keynotes at
Learning-Comm Convention’s in Toronto, Canada.

As a Hollywood Correspondent, I’ve successfully interviewed over 15,000 of the biggest celebrities and newsmakers in the world, and the truth is; your business, product or service can’t speak for you – nobody can. Meaning, you’re the only one that can truly TELL IT TO SELL IT! 

But, what if you don’t know how to bring your story to life, or pitch the media? Then what happens to all those opportunities? Press conferences? Corporate presentations? One-on one meetings? Red Carpets? Networking opportunities? Along with the legions of eager viewers, listeners, fans, customers, clients and readers around the world who want an inner-view of you? What then?

Well, I would say you’re pretty much “media roadkill” before you even open your mouth to say, “Uhhhhhhhhhhh!”

As a Media Expert, I can tell you first hand, one of the best marketing tactics for turning up the heat, and adding media exposure for your book, product, service, company, movie, project, enterprise or invention is, working with and using media – and knowing how to clearly and concisely say “who you are and what you do” each and every time you need to.

Doing successful TV, radio, print, online interviews, videos and getting as much media coverage and chatter as you possibly can, because those famous ‘fifteen minutes’ can make you a STAR — that is, if you’re prepared and have the interview tactics you need to tell your story in a way that media will use it and share it.

“What’s could be worst than staring down 140 characters and you don’t know what to say?” 

“INTERVIEW TACTICS is a must read for anyone in the professional services or political arena. This book along with Gayl’s insightful media and presentational coaching provides a blueprint for developing a concise message as well as how to be a proactive interviewee. If you’ve ever felt like you were at the mercy of a reporter, Interview Tactics! will get you on solid ground.” — Mo Hayes, Parsons Engineering 

So the big question is, will YOU be ready for the SPOTLIGHT when YOUR big break comes? Are you at this moment media savvy enough, poised and skilled enough to tell your story in soundbites of 10-seconds, or less (if need be) when a reporter, interviewer or decision maker asks you questions about about your movie, book, product, business, service, music, company, website, seminar or invention? Are you?

If your answer is anything less than an enthusiastic YES!, then you’ve come to the right place because that’s what INTERVIEW TACTICS! MEDIA COACHING is all about!

If there’s one thing I’ve learned from interviewing world-famous celebrities, newsmakers and experts of all kinds is, you’ll never be able to tell the world about who you are and what you’ve accomplished, if you don’t have the media skills it takes to package, and tell your story in a way that people will remember it, and want to tell their friends and colleagues about it. Take it from this expert, if you can’t tell your own story, who can? And, who will?

“Gayl, your 2-day Interview Tactics! Media Coaching Program really took our team of scientists and marketing executives to the next level for doing press. It enhanced our media skills for effective print, radio and TV interviews. Thank you again.” — The Buck Institute for Age Research, Navato, CA

We live in a soundbite culture and our attention spans are under attack from information, technology and advertising overload. And, how will you compete in this “information free-for-all” and be heard about the roar of the crowd? Great question…let me tell you …

“I can’t think of a better means of gaining insight into the mind of a good interviewee than with Gayl’s book. Her first-hand experience and vast knowledge of the industry are indeed quite impressive, but it is the manner in which she tackles the subject that makes INTERVIEW TACTICS such a gem. It should be required reading for anyone ever called upon to give an interview.” — Universal Pictures

Consistently, I’ve worked with business people just like you, who want to tell their story in a way that will grab people’s attention and imagination — but, they don’t know where to go to acess the kind of “insider training and information” it takes to be successful. Having done all the heavy lifting for you, I’d like to share my Interview Tactics! with you now.

INTERVIEW TACTICS! Media Training and Presentational Business Coaching transforms Media Virgins into real Media Stars! Having an arsenal of INTERVIEW TACTICS is about being media savvy in any situation that requires you to step up, respond to questions, tell the story, peak the listeners’ interest and wrap it up in 10 seconds or less, because sometimes that’s all you’re going to get. Because “when the going gets tough, the tough use the media!”

“Interview Tactics!” is in the TOP 20 BUSINESS BOOKS in San Francisco Examiner’s 2010 outreach to entrepreneurs polling, ‘What business books have made such an impact, that you found it so profound, it changed the way they do business?’ These books can be powerful tools for you to build, develop and grow your business.

What’s Your Occupation
or Field of Expertise?
Do you have a question to
ask Gayl about the media?
 
Gayl Murphy, Interview/Media Expert
GaylMurphy.com

Gayl Murphy’s Navigating
The Media Seminar
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FROM GAYL MURPHY

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Veteran Hollywood Correspondent,
Gayl Murphy has
conducted over
15,000 celebrity
interviews in
her successful,
broadcasting career!

SIMON COWELL

SIMON COWELL
JULIA ROBERTS
JACK NICHOLSON
KEANU REEVES
JOHN LEGUIZAMO
RAY ROMANO
ASHLEY JUDD
CELINE DION
HALLE BERRY
HEAVY D
DWIGHT YOAKUM
JOHN CORBETT
MORGAN FREEMAN
ETHAN HAWKE
KEVIN BACON
KEVIN COSTNER
KIEFER SUTHERLAND
NICOLE KIDMAN
ANDIE MACDOWELL
SIR ANTHONY HOPKINS
BAZ LUHRMAN
CAMERON DIAZ
BRITNEY SPEARS
RAY LIOTTA

,RUDY GIULIANI

RUDY GIULIANI
RICHARD GERE
CAST OF WILL & GRACE
ARNOLD
SCHWARZENEGGER
DENZEL WASHINGTON
TOM CRUISE
TOM HANKS
TOM SELLECK
WARREN BEATTY
WHOOPIE GOLDBERG
JAMES WOODS
ANNE HECHE
FRANKIE MUNIZ
CUBA GOODING, JR.
JAMES COBURN
RON LIVINGSTON
KIRSTEN DUNST
SID CAESAR
RUN D.M.C.


“Interview Tactics! is an informative training book that gives key pieces of advice to artists on how to survive the media.”
— Music Connection Magazine

INTERVIEW TACTICS! is the HOW-TO be interviewed and media training survival guide that lays out the STEP-BY-STEP power tools you need for GOING ONE-ON-ONE WITH THE PRESS, CAMERA, MICROPHONE (or any gate keeper) so you can give that KILLER INTERVIEW! What you’ll discover from INTERVIEW TACTICS! the book and coaching is HOW TO SURVIVE THE MEDIA WITHOUT GETTING CLOBBERED. And, how to GIVE A KILLER INTERVIEWS! They tell me, it’s  PURE MEDIA GOLD!

These challenging times demand invention and ‘re-invention’. In this 24/7 instant-everything, information world, it’s imperative that you have a successful media strategy. Businesses today must have the same targeted interview tactics that celebrities and superstars in business use to celebritize themselves and their brands, in order to compete and win in this hyper-competitive marketplace! We can no longer think just TV, radio and print to get the word out. The media is EVERYWHERE! We are our own broadcasters and satellite networks. Power to the people!

  • MASTERING the art of MEETING THE PRESS (or ANY decision-maker).
  • How to PITCH THE MEDIA and SUCCESSFULLY BE INTERVIEWED by ANY Media
  • The RULES of the INTERVIEW and MEDIA GAME.
  • The FOUR MEDIA QUESTIONS you will ALWAYS be asked.
  • Why the media can be your BEST FRIEND or WORST NIGHTMARE.
  • What the HOLLYWOOD’S SUPERSTARS are saying about their INTERVIEW TACTICS!
  • Media: ONLINE and OFFLINE and why they so much the same.
  • Navigating and creating your own TALKING POINTS, SOUNDBITES AND PITCHES.
  • Why there is NO DIFFERENCE between 10 seconds and 140 characters.
  • FINDING your story using the INTERVIEW TACTICS! WORKBOOK.
  • What you need to know about TV, RADIO, PRINT, ONLINE & FACETIME INTERVIEWS!
  • What your BODY LANGUAGE is saying about YOU.
  • The DIFFERENT KINDS of MEDIA…TV, Radio, Print Online and Realtime.
  • Becoming a MEDIA DARLING and getting asked back again and again.

GAYL is Media Expert and Interviewer to the Stars! As seen and heard on ABC News, BBC News – TV/Radio,  SKY News, E!, The Guardian Newspaper, NYPost.com, The Independent Newspaper, DailyBeast.com, Los Angeles Times, Popeater.com, Hollywood Reporter, FOXNews.com, AOL.com, Orange County Register, CNN International, BBC.com and Entrepreneur.com among others.

INTERVIEW TACTICS is the only HOW-TO interview and media training survival guide that lays out the STEP-BY-STEP power tools you need for GOING ONE-ON-ONE WITH THE PRESS (or any gate keeper) so you can give that KILLER INTERVIEW! Look what else you’ll learn inside INTERVIEW TACTICS

  • What a KILLER INTERVIEW is and how to NAIL IT.
  • How to be SPECIFIC. When to use COLOR and DETAIL.
  • A special “Heads Up!” for “Showbiz” Media Virgins.
  • The best ways to PITCH THE MEDIA to get your message across.
  • The questions you’re allowed to ask in an interview. 
  • PLUS! The 5-PART INTERVIEW TACTICS WORKBOOK!
“Peripatetic Entertainment Reporter!” — Los Angeles Times
“Media Veteran …” — The Hollywood Reporter
“Ace Entertainment Reporter!” — Los Angeles Daily News
“Gayl Murphy is sleeping with the enemy.” — O.C. Register 

This comprehensive hands-on Interview Tactics! Media Coaching Workbook is designed to enable you to find your story, flush it out, organize it and package it in a way that will have you talking about it like a pro, like you’ve been doing press for years.

“Gayl Murphy is a ‘must-see’ speaker! She’s got the media goods and delivers her Interview Tactics! with wisdom, expertise and laughter … because she lives it.” — Tom Antion, Speaker, Author, Internet Marketing Trainer

Veteran Hollywood Correspondent, Gayl Murphy has interviewed over 15,000 celebrities and newsmakers in her successful broadcasting and news gathering career. In that time, many of Hollywood’s biggest stars have shared their INTERVIEW TACTICS with her, and how they survived the media …

THE HOLLYWOOD “TALK OF FAME”
Here’s a sample of what the pros have to say about giving that KILLER INTERVIEW:

John Travolta: “Take the time to be as articulate as you can be. Use communication as a tool to hone in and get a result that you are happy with.” (PAGE 91)

Cameron Diaz: “Because people are complex (you) just have to learn to give what is essential for the interview for whatever it is you’re being interviewed for.” (PAGE 92)

Ray Liotta: I know you’ve got an article to write so I’ve got to be somewhat quotable and a little bit pithy.” (PAGE 97)

Carson Daly: “I know you’re looking for soundbites so I’ll try and make my sentences complete.” (PAGE 106)

“Gayl’s media coaching seminar is a must for anyone interested in any sort of public life or needs publicity for their project. Her book and coaching gives you the tools you need to stand out while not being overbearing. You will learn how the media thinks, how to work with them, and what they need to help you to successfully promote your project or skill. I can directly equate hundreds of successful interviews to Gayl’s Teachings!” — Dr. Dennis W. Neder, Author of Being a Man in a Woman’s World  

INTERVIEW TACTICS! HOW TO SURVIVE THE MEDIA WITHOUT GETTING CLOBBERED!is the only everything-you’ll-ever-need-to-know-before-you-get-interviewed-primer. Offering hands-on INTERVIEW AND MEDIA SKILLS TRAINING, plus Gayl Murphy’s exclusive “interview and media skills training” and step-by-step instructions for giving that KILLER INTERVIEW every time you set up to a microphone 

CHECK OUT THE FRONT/BACK COVER OF INTERVIEW TACTICS!

Want to check out the Table of Contentsof INTERVIEW TACTICS? It details over 234-pages of GAYL MURPHY’S specially designed media training power tools that will enable you to ‘tell it to sell it’, just like the pros! Each section of INTERVIEW TACTICS is brimming with content-rich interview secrets and carefully laid out success techniques created to equip you with all the media coaching tactics you need to know about surviving the media.

Interview Tactics by Gayl Murphy, Hollywood Correspondent Interview Tactics by Gayl Murphy, Hollywood Correspondent

INTERVIEW TACTICS, “THE WORKBOOK” – So, how do you TELL IT TO SELL IT and not get clobbered in the process? It’s INTERVIEW TACTICS to the rescue! The INTERVIEW TACTICS WORKBOOK was expressly created by Gayl for this powerful media training and is designed to give you access to, and put you in sync with, all the media parts of yourself, your story and the mechanics for giving that KILLER INTERVIEW!

And much, much more!

CHECK OUT THESE COOL CELEBRITY PICTURES IN THE BOOK!

Check out these photographs that are inside the book as well. What would a Hollywood ‘how-to’ be without a sampling of photographs of the celebrities Gayl’s interviewed?

The estimable Rudy GiulianiCameron  CroweJohn Corbett
David Bowie and ImanVan HalenEmilio Estevez and Paula Abdul
Tom CruiseRussell CroweJohnny Depp
 
Other photos in the book include out Jimmy Page, Tom Cruise, Russell Crowe, Rudy Giuliani, Tom Selleck, Jay Leno, Morgan Freeman, Van Halen, Michael Palin, Tom Petty, David Bowie, Mick Jagger, John Corbett, Johnny Depp, Elton John, Bono, Ted Nugent, Jonathan Winters, Emilio Estevez and Paula Abdul, Carlos Santana, Billy Jean King, Fleetwood Mac, Ted Dansen, Pink Floyd, Bruce Willis, Bill Cosby and John Mahoney … just to name a few!
 

Tom PettyTed NugentMick Fleetwood

Carlos SantanaBono Jay LenoMorgan Freeman
Jimmy PageKlaus Meine and Herman Rarebell of The ScorpionsWoody Harrelson

Anyone who heads into a media interview without consulting Gayl Murphy first is CRAZY! She knows what the media is after and is an expert at preparing you and your business. I can’t recommend her enough! The bottom line is..you’re great.” - Susan Hamersky, California Concierge

SO, WHAT’S ALL THE BUZZ ABOUT?

It’s about veteran entertainment correspondent and Hollywood insider Gayl Murphy’s book: INTERVIEW TACTICS! HOW TO SURVIVE THE MEDIA WITHOUT GETTING CLOBBERED! That’s what THE BUZZZ is about!

Having conducted thousands of high profile celebrity interviews in her news and broadcasting career – encompassing TV, radio, print and online – Murphy insists that when it comes to meeting the press, “If you don’t have a clue what you’re supposed to do, what then? The most important thing I can tell you about being interviewed is, ‘You gotta tell it to sell it!’ And if you can’t tell your own story, who will?”

Over the course of her career, Murphy has worked for some of the most well respected news organizations – including ABC News, the BBC NEWS, SKY NEWS, APRADIO, SIRIUS, and E! And, has interviewed many of the biggest celebrities, authors, experts and “movers and shakers” in the world. Murphy concludes that when it comes to doing press.

“Hi Gayl, You are truly are an inspiration! Thank you so much for your book, Interview Tactics. My wife and I started reading it together and couldn’t put it down. With a subject regarding interviewing, we thought it could be a bit boring, but we were so wrong! … Wow, I’m now ready, and won’t be caught off guard when I’m asked to do that next interview. The exercises in the back of the book are what propelled my confidence level, and now I know that I’ll give a great interview next time. Thank you very much for such a easy to read, fun to read and informative book.”
— Steve Matrix, CEO, Day-Traders.com

Murphy acknowledges her goal for INTERVIEW TACTICS is to media coach, train and empower Media Virgins to become successful Media Stars and to “Tell it to sell it” … and win! She says, “With the extension of the Hollywood brand and the proliferation of media, it seems like everyone is being booked for interviews these days. And that’s not exclusive to Hollywood types either, it’s authors, inventors, life-style gurus, celebrity chefs, financial advisors, designers, decorators, lawyers, scientists and do-it-yourselfers. All of whom I call, ‘The Experts Next Door.’ And if they can’t tell it, they can’t sell it.”

“Gayl, I found your book very helpful. FOX NEWS is doing a nationwide story on my company ‘Freedom Laser Therapy’ and thankfully, your book was discovered before my interview happened. I am glad to have found your web site! THANKS!”
— Craig Nabat, Freedom Laser Therapy/Ambitious Ideas, Santa Monica, CA
WILL YOU BE READY FOR THE MEDIA WHEN YOUR BIG BREAK COMES?
YES! I want to interview like a pro! I want Gayl Murphy’s step-by-step media coaching power tools and proven interview techniques! I want to “tell it to sell it” so I can create my message and get it out there to my customers and fans in a “media friendly way.”
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DOWNLOAD the eBook version of INTERVIEW TACTICS online in a matter of minutes and start reading it NOW!

The Interview Tactics eBook also includes the I.T. Workbook, which you can print from your computer! So you can start drafting your “Talking Points” almost immediately! There’s no time like the present! If you have an interview to do this week or even sooner, perhaps the eBook is your best purchase. Why wait on the mail when you can get started the second you make payment. That’s the benefit of ordering eBooks online!

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ORDER the paperback book and have INTERVIEW TACTICS mailed to your home/business right NOW!

Got an interview coming up, or meeting the press anytime soon? Then, you need INTERVIEW TACTICS! Having “Interview Tactics!” on hand when you’re preparing for the interview is guaranteed to give you the edge you need! People that already own “Interview Tactics!” have been known to refer to it as their “Media Bible”. Inside the pages of “Interview Tactics!” is the I.T. Workbook, which will give you the media jumpstart you need to get ready. Order your copy today!

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Why wait for snail mail? Listen to Gayl Murphy deliver “Interview Tactics” online RIGHT NOW! (COMBINED VALUE = $79.80)

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Get FULL ACCESS to Gayl Murphy’s online audio archive of Interview Tactics presentations, tele-seminar recordings and so much more! Look what you get:

[1] LIVE RECORDING of Gayl Murphy speaking at the National Speaker’s Convention in San Diego, CA. You’ll learn what Interview Tactics are, what are soundbites, media mistakes to avoid, the job of a reporter, what a reporter wants from you and how to give that killer interview every time! (VALUE = $19.95)

[2] INTERVIEW TACTICS “Anniversary Tele-Seminar” Recording Moderated by Alex MandossianHow about 45 minutes of Gayl Murphy in the “Media Hotseat?” Listen to Internet Marketing Expert, Alex Mandossian, as he turns the microphone on Gayl in this much-talked about tele-seminar. In this high-quality audio, Gayl covers the key points of Interview Tactics so you can hear for yourself the importance of being prepared, knowing your story and how to package it in a “media friendly way.” (VALUE = $19.95)

[3] GET IN TOUCH WITH YOUR INNER PUBLICIST In Partnership with the MentorLine (National Association of Women Writers) Here’s a hot audio designed and recorded to help you become your own publicist helping your to promote your own product and/or service to the media in a media-friendly way. (VALUE = $19.95)

[4] INTERVIEW TACTICS “Tele-Seminar” Moderated by Alex Carroll (RadioPublicity.com) Yet, another stellar interview with Gayl Murphy! Listen in and learn how to tell your story in a media-friendly way! (VALUE = $19.95)

A great value at a great price! Listen to the audio on your computer or take it with you in your MP3 player. You can also burn it to a CD and listen to it in the car while driving to and from your media events!

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Get the eBook and FULL ACCESS to Gayl’s Online Audio Archive of Interview Tactics!!! Combined Value = $59.95

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When you make your purchase online, you’ll be able to download and read INTEVIEW TACTICS from your computer and listen to the media coaching audio archives of Gayl Murphy’s recorded tele-seminars, interviews and speeches.

A great value at a great price! Listen to the audio on your computer or take it with you in your MP3 player. You can also burn it to a CD and listen to it in the car while driving to and from your media events

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Get the real Book and FULL ACCESS to Gayl’s Online Audio Archive of Interview Tactics!!! (Combined Value = $69.95)

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Get INTEVIEW TACTICS (the book) mailed to your home or business office and gain access to the media coaching audio archives of Gayl Murphy’s recorded tele-seminars, interviews and speeches.

A great value at a great price! Listen to the audio on your computer or take it with you in your MP3 player. You can also burn it to a CD and listen to it in the car while driving to and from your media events!

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TELE-SEMINAR CLASS RECORDING
Turn Holiday Chit-Chat Into Business Cha-Ching! (LISTEN ONLINE)

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On this telesminar I detail how you can … Turn “Festive Chit-Chat into Business Cha-Ching Schmoozing Parties, Celebrations and Networking Events.”

Does your business pitch pack a powerful punch? Does it get people all fired up and talking about you are and what you do? If not, then it’s time for a Media Makeover.

Schmoozing is the perfect time for retiring a sagging business pitch and creating a new one, a pitch that nails it. And let’s face it, when the pressure’s on, it is all about how you pitch about yourself, your business, the soundbites you use and how you tell the world about who you are and what you do. It is about how you tell it to sell it!

So flex your messaging muscles and get this audio NOW! Listening in, you’ll find out all about:

  • Why schmoozin’ is better than boozin’ …
  • How to pitch your business from the back of the buffet line …
  • How pitching your business is like online dating …
  • What problem your business solve?
  • Why schmoozefests are a great place for new business …
  • Why you need a media makeover. (It’s better than Botox and cheaper too!) …
  • How to make sure future clients know what you’re doing NOW …
  • How to know for sure if your current pitch is a keeper …
  • Creating media messages that travel …
  • The highpoints to building a successful business and media pitch …
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TELE-SEMINAR CLASS RECORDING
The SpeakerMatch Tele-Seminar for Speakers! (LISTEN ONLINE)

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As a speaker myself, I understand and appreciate the unique challenges we face when it comes to working one-on-one with the media so we can tell it to sell it. And, how working the front of the room doesn’t always translate to media soundbites and getting press.

Let’s face it, we live in a soundbite culture and if you want to work with the media, you best have an arsenal of Interview Tactics. This is a very special teleseminar targeted for speakers. On this call I give the REAL STORY on:

  • The definition of MEDIA is a 2.0 world.
  • Mastering the art of successfully meeting the press.
  • How speaking is very different from doing press.
  • What the press wants each and every time they talk to you.
  • The deadly mistake speakers make when they do interviews.
  • How a great pitch gets a homerun every time.
  • How to get your Media tools in order. (What’ in your toolbox?)
  • Translate your 60-minute speech into 20-seconds.
  • Explaining your customer’s greatest need in one sentence.
  • How a K.I.S.S. will make you a Media Darling.
  • Navigating SOUNDBITES and how to make them GOLDEN.
  • Finding your media story using my Interview Tactics Workbook.
  • The different kinds of media; TV, radio, print, podcasting, blogging and online interviews – and how they are the same.
  • Position your interview so that it’s ripped from the headlines.

In advance, thank you! If you have any questions about ordering, please contact my office online. I check it everyday and will respond to you as soon as I have an answer to your inquiry Again, many thanks for stopping by InterviewTactics.com. I look forward to hearing about the success of your next ‘killer interview!’

To Your Success!

Gayl Murphy, Hollywood Correspondent
www.InterviewTactics.com